Frequently Asked Questions

1. Why are you expanding and redeveloping the Austin Convention Center?

The Convention Center is critical to Austin’s tourism, hospitality, culture, and small business economy. It brings hundreds of thousands of visitors for conventions, festivals, and live events. However, the former Convention Center lacked sufficient space to accommodate the growth in event demand, and created a barrier between east and west, with no ground level interaction for the local community and visitors. Therefore, after a decade of study, the Convention Center has begun the process of redeveloping and expanding its existing facility to provide a larger, more efficient facility that will open up the street grid and be a more active and pedestrian-friendly event space in the heart of downtown Austin. 

Here are a few key reasons why this expansion and redevelopment are essential for Austin’s future:

  • Prior to closure, the Convention Center was turning away nearly 50% of potential business due to limited space, costing the city millions in lost revenue.
  • With expanded capacity, Austin can meet current and future event demand, increase visitor spending, and grow local tax revenue. In fact, the completed project is estimated to generate over $285 million in additional economic impact for the city of Austin, and support more than 1,600 additional tourism-related jobs.
  • The expansion and redevelopment will help drive growth in Hotel Occupancy Tax (HOT), which helps fund the Live Music Fund, Cultural Arts, and Historic Preservation activities in the city. 
  • Austin is currently the No. 13 largest U.S. city, but the Convention Center ranks No. 61 in size. The expansion and redevelopment will raise it to No. 35, making Austin competitive with cities like Boston, Denver, and San Antonio.

2. How much larger will the new Convention Center be?

The rentable space of the new Convention Center is growing from 365,000 sq. ft. to 620,000 sq. ft, a nearly 70% increase. We’re also preserving the ability to add an additional 140,000 sq. ft. of rentable space onsite in the future. All of this will be achieved while opening the street grid by moving our loading docks and exhibit halls underground. It’s important to note that the total square footage of the building is much larger, as it includes the loading docks and all the support space that is not included in the rentable square footage.

3. How much will the expansion and redevelopment cost?

The total estimated cost of the project is $1.6 billion. Approximately $1.2 billion is for construction, while the remainder funds are “soft costs,” which are for things like architectural and engineering consultants, project management, quality assurance and control, and site and building permits.

4. How is the project funded?

The expansion and redevelopment will be paid for by the Hotel Occupancy Tax (HOT)—a tax paid by guests who stay at Austin hotels—Project Financing Zone revenues, which is a rebate of an increment of certain state HOT and sales taxes from hotels near the Convention Center for a period of 30 years, as well as Convention Center revenues. 

  • No property taxes or general fund dollars are used.
  • HOT dollars are legally restricted by Texas law to tourism and convention related projects and cannot be used for general government activities.
  • The city contributes the maximum 30% of eligible HOT revenue to Austin’s cultural arts and historic preservation programs—directly benefiting local artists, organizations, and landmarks.

5. How does the expansion and redevelopment publicly benefit the local community and City of Austin?

Beyond significantly increasing rentable square footage while reducing our above-ground footprint, the expansion and redevelopment will:

  • Reconnect east and west Austin by restoring 2nd and 3rd Streets, improving walkability and urban flow across downtown.
  • Create new green spaces, plazas, and street-level vibrancy that support both convention guests and daily Austin life.
  • Promote equity and accessibility by removing physical and visual barriers between districts.
  • Unlock new opportunities for cultural programming, local vendor partnerships, public art, and community engagement.
  • Invest more than $17 million in the city’s local art program, Art in Public Places, including a significant investment in architecturally integrated artwork, a first for the City of Austin.
  • Position the Convention Center to become a climate and design leader in the event industry.

6. How will the new Convention Center financially benefit the local community and the City of Austin?

The completed expansion and redevelopment project is estimated to generate an additional $285 million in yearly economic impact within the local community, bringing the total annual economic impact of the Convention Center to $750 million. Additionally, the expansion and redevelopment will provide nearly $13 million in additional annual tax revenue to the city, and support over 1,600 additional tourism-related jobs.

Local artists and cultural organizations will also benefit from increased visitor dollars and increased HOT collections, which also flow to the Live Music Fund, Cultural Arts Fund, and Historic Preservation Fund.

7. What is the timeline for the expansion and redevelopment project?

The current Convention Center officially closed in April 2025, and demolition began shortly after. Full demolition and site preparation will continue through late 2025. Construction is expected to begin in early 2026, immediately following demolition and mid excavation. Excavation is expected to end mid-2026.

Throughout the deconstruction, crews are recycling materials from the original structure as part of the project’s zero-carbon commitment

The project remains on track for a four-year build with construction substantially complete by the end of December 2028 in time for the 2029 spring festival season.